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Padcare
Custom kit · no plastic · circular economy
No plastic in the bag.
Padcare recycles sanitary waste. Its own gift could not contain anything that becomes waste. So: a jute tote, a bamboo flask, a mug made from coffee husk, a cork coaster and paper pens with seeds in the caps. Every piece carries the mark; none of it is plastic. Padcare keeps coming back for it, about 500 kits at a time.
- Client
- Padcare
- In the bag
- Bamboo flask · coffee-husk mug · cork coaster · plantable paper pens on a kraft card · jute tote
- One colour, black, on jute, bamboo, husk and paper
- Seeds in the pens
- Basil, tomato, spinach, marigold
- Orders
- Repeat orders, about 500 kits each
The brief was the company.
When a company's whole business is keeping things out of landfill, its gift is audited by everyone who receives it. A plastic bottle in the bag would be noticed. So the list was built by asking, of each piece, what it becomes when it is done with.
Jute composts. Bamboo composts. The mug is coffee husk bound in plant resin and lasts for years. Cork is bark and regrows. The pens are paper with a seed capsule, so they end as a plant. One black mark on each piece, printed, pressed or engraved as the material allows.
Ask what each piece becomes when it is done with.
What was in the bag.



Build a kit like it.
More work, made for clients.
CalendarPhysicswallah
Twelve months, each one planted
Twelve seed-paper months on a laser-cut wooden stand with the mark, in a labelled kraft box.
DeskGodrej Properties
Three briefs, one client
A festive kit with The Paper of Goodness, a cork-and-moss desk organiser, and a map of India in moss.
Grow kitICAPP
Pencils that grow vegetables
Beans, carrot and spinach seed pencils with a cocopeat disc, in a tube in the brand's green.
Brief something like this.
How many, by when, the budget per gift. We reply on WhatsApp within a day, with a shortlist and rates before GST.



