@font-face {
  font-family: "Newsreader";
  src: url("/assets/fonts/newsreader-latin.woff2") format("woff2");
  font-style: normal; font-weight: 400; font-display: swap;
}
@font-face {
  font-family: "Newsreader";
  src: url("/assets/fonts/newsreader-latin-600.woff2") format("woff2");
  font-style: normal; font-weight: 600; font-display: swap;
}
@font-face {
  font-family: "Outfit";
  src: url("/assets/fonts/outfit-latin.woff2") format("woff2");
  font-style: normal; font-weight: 300 600; font-display: swap;
}

*, *::before, *::after { box-sizing: border-box; }

:root {
  --bone: #f3efe7;
  --paper: #faf7f1;
  --ink: #0a2e30;
  --teal: #0d5c63;
  --brand-copper: #b8734f;
  --action: #995638;
  --action-hover: #7f432c;
  --copper-on-ink: #d9a17d;
  --copper-on-teal: #f6c3a4;
  --muted: #5f6d6c;
  --line: rgba(8, 47, 50, .18);
  --line-light: rgba(243, 239, 231, .22);
  --white: #fff;
  --display: "Newsreader", Georgia, serif;
  --body: "Outfit", "Helvetica Neue", sans-serif;
  --ease: cubic-bezier(.16, 1, .3, 1);
  --shell: min(1240px, calc(100vw - 80px));
  --radius: 2px;
}

html { scroll-behavior: smooth; background: var(--bone); color: var(--ink); }
body {
  min-width: 320px; margin: 0; overflow-x: hidden;
  background: var(--bone); color: var(--ink);
  font: 300 17px/1.62 var(--body); -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; height: auto; display: block; }
figure { margin: 0; }
h1, h2, h3, h4 { margin: 0; font-family: var(--display); font-weight: 400; letter-spacing: -.02em; }
p { margin: 0; }
ul, ol { margin: 0; padding: 0; list-style: none; }

.wh-skip {
  position: absolute; left: -9999px; top: 0; z-index: 200;
  padding: 14px 20px; background: var(--ink); color: var(--bone);
  font: 500 14px/1 var(--body); text-decoration: none;
}
.wh-skip:focus { left: 16px; top: 16px; }

.wh-shell { width: var(--shell); margin: 0 auto; }

.wh-eyebrow {
  display: flex; align-items: center; gap: 14px; margin: 0 0 18px;
  font: 600 11px/1 var(--body); letter-spacing: .2em; text-transform: uppercase;
  color: var(--action);
}
.wh-eyebrow::before { content: ""; width: 32px; height: 1px; background: currentColor; flex: none; }
.wh-eyebrow--light { color: var(--copper-on-ink); }
.wh-eyebrow--teal { color: var(--copper-on-teal); }

.wh-section { padding: 120px 0; }
.wh-section--paper { background: var(--paper); }
.wh-section--ink { background: var(--ink); color: var(--bone); }
.wh-section--teal { background: var(--teal); color: var(--bone); }

.wh-section-head {
  display: grid; grid-template-columns: minmax(0, 1.1fr) minmax(0, .9fr);
  gap: 40px 64px; align-items: end; margin-bottom: 64px;
}
.wh-section-head h2 { font-size: clamp(30px, 3.6vw, 48px); line-height: 1.12; }
.wh-section-head p { color: var(--muted); max-width: 50ch; }
.wh-section--ink .wh-section-head p, .wh-section--teal .wh-section-head p { color: rgba(243,239,231,.78); }
.wh-section h2 em, .wh-hero h1 em { font-style: italic; color: var(--brand-copper); }
.wh-section--ink h2 em, .wh-section--teal h2 em { color: var(--copper-on-ink); }

/* buttons */
.wh-actions { display: flex; flex-wrap: wrap; gap: 14px 20px; align-items: center; }
.wh-button {
  display: inline-flex; align-items: center; gap: 10px; min-height: 52px; padding: 0 28px;
  border-radius: var(--radius); background: var(--action); color: var(--white);
  font: 500 15px/1 var(--body); text-decoration: none;
  transition: background .3s var(--ease), transform .3s var(--ease);
}
.wh-button:hover { background: var(--action-hover); transform: translateY(-2px); }
.wh-button--ghost { background: transparent; color: inherit; border: 1px solid currentColor; }
.wh-button--ghost:hover { background: rgba(153,86,56,.1); }
.wh-section--ink .wh-button--ghost:hover, .wh-section--teal .wh-button--ghost:hover { background: rgba(243,239,231,.12); }
.wh-text-link {
  display: inline-flex; align-items: center; min-height: 44px; color: inherit;
  font: 500 15px/1 var(--body); text-decoration: none;
  border-bottom: 1px solid currentColor; padding-bottom: 2px;
}
.wh-text-link:hover { opacity: .72; }
a:focus-visible, button:focus-visible, summary:focus-visible { outline: 2px solid var(--action); outline-offset: 3px; }
.wh-section--ink a:focus-visible, .wh-section--teal a:focus-visible { outline-color: var(--copper-on-ink); }

/* ------------------------------------------------------------------ HERO */
.wh-hero {
  position: relative;
  background: var(--bone);
  overflow: hidden;
  display: flex; align-items: center;
  padding: 132px 0 72px;
  min-height: 640px;
}
.wh-hero__grid {
  width: var(--shell); margin: 0 auto;
  display: grid; grid-template-columns: minmax(0, 1.02fr) minmax(0, .98fr);
  gap: 48px; align-items: center;
}
.wh-hero__copy { max-width: 46rem; }
.wh-hero__wordmark { width: clamp(190px, 21vw, 280px); margin-bottom: 26px; }
.wh-hero__wordmark img { width: 100%; }
.wh-hero h1 { font-size: clamp(34px, 4.6vw, 62px); line-height: 1.05; margin-bottom: 22px; }
.wh-hero__lead {
  font-size: clamp(17px, 1.4vw, 20px); line-height: 1.55;
  color: var(--ink); margin-bottom: 16px; max-width: 44ch;
}
.wh-hero__proof { font-size: 15px; color: var(--muted); margin-bottom: 32px; max-width: 44ch; }
.wh-hero__meta {
  margin-top: 28px; font: 500 12px/1.6 var(--body); letter-spacing: .1em;
  text-transform: uppercase; color: var(--muted);
}
.wh-hero__art { position: relative; }
.wh-hero__art img { width: 100%; max-width: 560px; margin-inline: auto; }
.wh-hero__art figcaption {
  text-align: center; margin-top: 10px; font-size: 13px; color: var(--muted);
  font-family: var(--display); font-style: italic;
}
.wh-hero__art--mobile { display: none; }

/* --------------------------------------------------------------- statbar */
.wh-strip { background: var(--ink); color: var(--bone); }
.wh-strip__grid { display: grid; grid-template-columns: repeat(4, minmax(0,1fr)); border-top: 1px solid var(--line-light); }
.wh-strip__grid > div { padding: 36px 32px 40px; border-right: 1px solid var(--line-light); }
.wh-strip__grid > div:last-child { border-right: 0; }
.wh-strip strong {
  display: block; font-family: var(--display); font-weight: 400;
  font-size: clamp(26px, 2.8vw, 38px); line-height: 1;
  color: var(--copper-on-ink); margin-bottom: 10px;
}
.wh-strip span { display: block; font-size: 14px; color: rgba(243,239,231,.72); max-width: 26ch; }

/* --------------------------------------------------------------- problem */
.wh-problem__grid { display: grid; grid-template-columns: minmax(0,1fr) minmax(0,1fr); gap: 72px; align-items: center; }
.wh-problem__copy h2 { font-size: clamp(32px, 4.2vw, 56px); line-height: 1.08; margin-bottom: 28px; }
.wh-problem__copy p + p { margin-top: 18px; }
.wh-problem__copy p { color: rgba(243,239,231,.82); }
.wh-problem__figure img { border-radius: var(--radius); }
.wh-problem__figure figcaption { margin-top: 14px; font-size: 13px; color: rgba(243,239,231,.6); }

.wh-facts {
  display: grid; grid-template-columns: repeat(4, minmax(0,1fr)); gap: 1px;
  margin-top: 88px; background: var(--line-light); border: 1px solid var(--line-light);
}
.wh-facts article { background: var(--ink); padding: 32px 28px; }
.wh-facts strong {
  display: block; font-family: var(--display); font-weight: 400;
  font-size: clamp(24px, 2.4vw, 32px); line-height: 1.1;
  color: var(--copper-on-ink); margin-bottom: 12px;
}
.wh-facts p { font-size: 14px; color: rgba(243,239,231,.74); }

/* ------------------------------------------------------------------ turn */
.wh-turn__grid { display: grid; grid-template-columns: minmax(0,.9fr) minmax(0,1.1fr); gap: 72px; align-items: center; }
.wh-turn__art img { width: 100%; max-width: 440px; margin-inline: auto; }
.wh-turn__art figcaption {
  text-align: center; margin-top: 14px; font-family: var(--display); font-style: italic;
  font-size: 15px; color: var(--muted);
}
.wh-turn h2 { font-size: clamp(30px, 3.8vw, 50px); line-height: 1.1; margin-bottom: 28px; }
.wh-turn p + p { margin-top: 18px; }
.wh-turn__pull {
  margin-top: 34px; padding-top: 30px; border-top: 1px solid var(--line);
  font-family: var(--display); font-size: clamp(19px, 1.9vw, 25px); line-height: 1.36; color: var(--ink);
}

/* --------------------------------------------------------------- compare */
.wh-compare { display: grid; grid-template-columns: repeat(3, minmax(0,1fr)); gap: 28px; }
.wh-compare article {
  display: flex; flex-direction: column; background: var(--white);
  border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden;
}
.wh-compare article.is-ours { border-color: var(--action); box-shadow: 0 24px 60px -40px rgba(10,46,48,.5); }
.wh-compare__media { aspect-ratio: 4/3; background: var(--bone); }
.wh-compare__media img { width: 100%; height: 100%; object-fit: cover; }
.wh-compare__body { padding: 28px 26px 32px; flex: 1; display: flex; flex-direction: column; }
.wh-compare__verb {
  font: 600 11px/1 var(--body); letter-spacing: .2em; text-transform: uppercase;
  color: var(--muted); margin-bottom: 14px;
}
.wh-compare article.is-ours .wh-compare__verb { color: var(--action); }
.wh-compare h3 { font-size: 24px; margin-bottom: 12px; }
.wh-compare p { font-size: 15px; color: var(--muted); }
.wh-compare__note { margin-top: auto; padding-top: 20px; font-size: 14px; color: var(--ink); }
.wh-compare__footnote {
  margin-top: 34px; font-family: var(--display); font-style: italic;
  font-size: clamp(18px, 1.8vw, 23px); line-height: 1.4; color: var(--ink); max-width: 54ch;
}

/* ------------------------------------------------------------------ math */
.wh-math__chain {
  display: grid; grid-template-columns: repeat(4, minmax(0,1fr)); gap: 1px;
  background: var(--line-light); border: 1px solid var(--line-light);
}
.wh-math__chain li { background: var(--teal); padding: 34px 28px 38px; }
.wh-math__chain span {
  display: block; font: 600 11px/1 var(--body); letter-spacing: .2em; text-transform: uppercase;
  color: var(--copper-on-teal); margin-bottom: 18px;
}
.wh-math__chain strong {
  display: block; font-family: var(--display); font-weight: 400;
  font-size: clamp(28px, 3.2vw, 42px); line-height: 1; margin-bottom: 12px;
}
.wh-math__chain p { font-size: 14px; color: rgba(243,239,231,.78); }
.wh-math__honesty {
  margin-top: 48px; display: grid; grid-template-columns: minmax(0,.8fr) minmax(0,1.2fr);
  gap: 48px; padding-top: 44px; border-top: 1px solid var(--line-light);
}
.wh-math__honesty h3 { font-size: clamp(22px, 2.2vw, 30px); line-height: 1.2; }
.wh-math__honesty p { color: rgba(243,239,231,.82); }
.wh-math__honesty p + p { margin-top: 16px; }
.wh-claim-rule { margin-top: 24px; display: grid; gap: 10px; }
.wh-claim-rule li { display: grid; grid-template-columns: 22px 1fr; gap: 12px; font-size: 15px; color: rgba(243,239,231,.9); }
.wh-claim-rule li i { font-style: normal; font-weight: 600; color: var(--copper-on-teal); }
.wh-claim-rule li.is-no { color: rgba(243,239,231,.58); text-decoration: line-through; text-decoration-thickness: 1px; }
.wh-claim-rule li.is-no i { color: rgba(243,239,231,.5); }

/* --------------------------------------------------------------- process */
.wh-steps { display: grid; grid-template-columns: repeat(4, minmax(0,1fr)); gap: 28px; }
.wh-steps article { text-align: left; }
.wh-step-icon {
  width: 60px; height: 60px; margin-bottom: 20px;
  display: grid; place-items: center;
  border: 1px solid var(--line); border-radius: 50%;
  background: var(--white);
}
.wh-step-icon svg { width: 28px; height: 28px; }
.wh-steps span {
  display: block; font: 600 11px/1 var(--body); letter-spacing: .2em;
  text-transform: uppercase; color: var(--action); margin-bottom: 10px;
}
.wh-steps h3 { font-size: 21px; line-height: 1.2; margin-bottom: 10px; }
.wh-steps p { font-size: 15px; color: var(--muted); }

.wh-process-art { display: grid; grid-template-columns: repeat(3, minmax(0,1fr)); gap: 24px; margin-top: 72px; }
.wh-process-art figure { background: var(--bone); border: 1px solid var(--line); }
.wh-process-art img { width: 100%; aspect-ratio: 4/3; object-fit: cover; object-position: center; }
.wh-process-art figcaption { padding: 16px 20px 20px; font-size: 14px; color: var(--muted); }
.wh-process-art figcaption strong {
  display: block; font: 600 11px/1 var(--body); letter-spacing: .18em;
  text-transform: uppercase; color: var(--action); margin-bottom: 8px;
}

.wh-stages {
  margin-top: 56px; padding-top: 36px; border-top: 1px solid var(--line);
  display: grid; grid-template-columns: repeat(7, minmax(0,1fr)); gap: 20px;
}
.wh-stages li { font-size: 14px; color: var(--muted); }
.wh-stages li strong {
  display: block; font: 600 11px/1.3 var(--body); letter-spacing: .14em;
  text-transform: uppercase; color: var(--ink); margin-bottom: 8px;
}

/* --------------------------------------------------------------- artwork */
.wh-artwork__grid { display: grid; grid-template-columns: minmax(0,1fr) minmax(0,1fr); gap: 72px; align-items: center; }
.wh-artwork__art img { width: 100%; max-width: 460px; margin-inline: auto; }
.wh-artwork h2 { font-size: clamp(30px, 3.6vw, 46px); line-height: 1.1; margin-bottom: 24px; }
.wh-artwork p + p { margin-top: 18px; }

/* --------------------------------------------------------------- product */
.wh-sheet-list { margin-top: 30px; display: grid; gap: 12px; }
.wh-sheet-list li {
  display: grid; grid-template-columns: 92px 1fr; gap: 16px;
  padding: 14px 0; border-top: 1px solid var(--line); font-size: 15px;
}
.wh-sheet-list li strong {
  font: 500 13px/1.4 var(--body); letter-spacing: .12em;
  text-transform: uppercase; color: var(--action);
}
.wh-note {
  margin-top: 26px; padding: 18px 22px; background: var(--bone);
  border-left: 2px solid var(--action); font-size: 14px; color: var(--ink);
}
.wh-section--paper .wh-note { background: var(--white); }

/* --------------------------------------------------------------- formats */
.wh-table-wrap { overflow-x: auto; }
.wh-table { width: 100%; border-collapse: collapse; min-width: 640px; }
.wh-table caption { text-align: left; font-size: 14px; color: var(--muted); padding-bottom: 16px; }
.wh-table th, .wh-table td {
  text-align: left; padding: 18px 20px; border-bottom: 1px solid var(--line);
  font-size: 15px; vertical-align: top;
}
.wh-table thead th {
  font: 600 11px/1.4 var(--body); letter-spacing: .16em; text-transform: uppercase;
  color: var(--muted); border-bottom-color: var(--ink);
}
.wh-table tbody th { font: 500 16px/1.4 var(--body); }
.wh-table tbody th small { display: block; font-weight: 300; font-size: 13px; color: var(--muted); margin-top: 4px; }
.wh-highlight { color: var(--action); font-weight: 500; }
.wh-price-note { margin-top: 26px; font-size: 14px; color: var(--muted); max-width: 72ch; }

.wh-stands { display: grid; grid-template-columns: repeat(4, minmax(0,1fr)); gap: 24px; margin-top: 64px; }
.wh-stands figure { background: var(--white); border: 1px solid var(--line); }
.wh-stands img { width: 100%; aspect-ratio: 1/1; object-fit: cover; }
.wh-stands figcaption { padding: 18px 20px 22px; }
.wh-stands figcaption h3 { font-size: 18px; margin-bottom: 8px; }
.wh-stands figcaption p { font-size: 14px; color: var(--muted); }

/* ---------------------------------------------------------------- limits */
.wh-limits { display: grid; grid-template-columns: minmax(0,.85fr) minmax(0,1.15fr); gap: 64px; }
.wh-limits h2 { font-size: clamp(28px, 3.2vw, 42px); line-height: 1.12; }
.wh-limits__list { display: grid; gap: 26px; }
.wh-limits__list article { padding-bottom: 24px; border-bottom: 1px solid var(--line-light); }
.wh-limits__list article:last-child { border-bottom: 0; padding-bottom: 0; }
.wh-limits__list h3 { font-size: 19px; margin-bottom: 10px; color: var(--copper-on-teal); }
.wh-limits__list p { color: rgba(243,239,231,.84); font-size: 15px; }

/* -------------------------------------------------------------- timeline */
.wh-timeline { display: grid; grid-template-columns: repeat(4, minmax(0,1fr)); gap: 1px; background: var(--line); border: 1px solid var(--line); }
.wh-timeline article { background: var(--paper); padding: 32px 26px 36px; }
.wh-timeline span { display: block; font: 600 11px/1 var(--body); letter-spacing: .18em; text-transform: uppercase; color: var(--action); margin-bottom: 16px; }
.wh-timeline h3 { font-size: 21px; margin-bottom: 10px; }
.wh-timeline p { font-size: 14px; color: var(--muted); }
.wh-timeline article.is-now { background: var(--ink); }
.wh-timeline article.is-now span { color: var(--copper-on-ink); }
.wh-timeline article.is-now h3 { color: var(--bone); }
.wh-timeline article.is-now p { color: rgba(243,239,231,.78); }

/* ------------------------------------------------------------------- faq */
.wh-faq { display: grid; border-top: 1px solid var(--line); }
.wh-faq details { border-bottom: 1px solid var(--line); }
.wh-faq summary {
  display: flex; justify-content: space-between; align-items: center; gap: 24px;
  min-height: 68px; padding: 20px 0; cursor: pointer; list-style: none;
  font-family: var(--display); font-size: clamp(18px, 1.8vw, 22px); line-height: 1.3;
}
.wh-faq summary::-webkit-details-marker { display: none; }
.wh-faq summary::after { content: "+"; flex: none; font-family: var(--body); font-size: 22px; color: var(--action); transition: transform .3s var(--ease); }
.wh-faq details[open] summary::after { transform: rotate(45deg); }
.wh-faq details p { padding: 0 0 26px; max-width: 78ch; color: var(--muted); }
.wh-faq details p + p { margin-top: -14px; }

/* ------------------------------------------------------------------- cta */
.wh-cta { background: var(--ink); color: var(--bone); padding: 128px 0; }
.wh-cta__grid { display: grid; grid-template-columns: minmax(0,1fr) minmax(0,.8fr); gap: 64px; align-items: center; }
.wh-cta h2 { font-size: clamp(32px, 4vw, 52px); line-height: 1.08; margin-bottom: 20px; }
.wh-cta p { color: rgba(243,239,231,.8); max-width: 46ch; }
.wh-cta .wh-actions { margin-top: 34px; }
.wh-cta__aside { border-left: 1px solid var(--line-light); padding-left: 40px; }
.wh-cta__aside dl { display: grid; gap: 18px; margin: 0; }
.wh-cta__aside dt { font: 600 11px/1 var(--body); letter-spacing: .18em; text-transform: uppercase; color: var(--copper-on-ink); margin-bottom: 6px; }
.wh-cta__aside dd { margin: 0; font-size: 15px; color: rgba(243,239,231,.84); }

/* ---------------------------------------------------------------- motion */
.wh-motion .wh-reveal { opacity: 0; transform: translateY(26px); transition: opacity .8s var(--ease), transform .8s var(--ease); }
.wh-motion .wh-reveal.is-visible { opacity: 1; transform: none; }

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .wh-reveal { opacity: 1 !important; transform: none !important; }
  * { animation-duration: .001ms !important; transition-duration: .001ms !important; }
}

/* ------------------------------------------------------------ responsive */
@media (min-width: 1100px) {
  .wh-hero { aspect-ratio: 16 / 9; }
}

@media (max-width: 1080px) {
  :root { --shell: min(1240px, calc(100vw - 56px)); }
  .wh-strip__grid { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .wh-strip__grid > div:nth-child(2n) { border-right: 0; }
  .wh-strip__grid > div:nth-child(n+3) { border-top: 1px solid var(--line-light); }
  .wh-facts, .wh-math__chain, .wh-steps, .wh-stands, .wh-timeline { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .wh-compare { grid-template-columns: 1fr; }
  .wh-stages { grid-template-columns: repeat(3, minmax(0,1fr)); gap: 24px; }
}

@media (max-width: 900px) {
  .wh-section { padding: 88px 0; }
  .wh-section-head { grid-template-columns: 1fr; gap: 22px; margin-bottom: 44px; }
  .wh-hero__grid, .wh-problem__grid, .wh-turn__grid, .wh-artwork__grid,
  .wh-limits, .wh-cta__grid, .wh-math__honesty { grid-template-columns: 1fr; gap: 40px; }
  .wh-process-art { grid-template-columns: 1fr; }
  .wh-cta__aside { border-left: 0; border-top: 1px solid var(--line-light); padding-left: 0; padding-top: 32px; }
}

@media (max-width: 780px) {
  .wh-hero { aspect-ratio: 9 / 16; min-height: 0; padding: 116px 0 56px; align-items: flex-start; }
  .wh-hero__grid { align-content: start; gap: 28px; }
  .wh-hero__art--desktop { display: none; }
  .wh-hero__art--mobile { display: block; }
  .wh-hero__art img { max-width: 320px; }
}

@media (max-width: 640px) {
  :root { --shell: min(1240px, calc(100vw - 40px)); }
  body { font-size: 16px; }
  .wh-section { padding: 72px 0; }
  .wh-facts, .wh-math__chain, .wh-steps, .wh-stands, .wh-timeline { grid-template-columns: 1fr; }
  .wh-stages { grid-template-columns: repeat(2, minmax(0,1fr)); }
  .wh-actions { flex-direction: column; align-items: stretch; }
  .wh-button, .wh-text-link { justify-content: center; }
  .wh-sheet-list li { grid-template-columns: 1fr; gap: 6px; }
}